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Latin America has become a strategic hub for high-performing SEM and Paid Media Specialists, driven by a strong presence of digital marketing agencies, startups, and eCommerce brands. LatAm professionals combine data-driven thinking with creative strategy, making them ideal for managing ad budgets efficiently and scaling campaigns across platforms like Google Ads, Meta, and LinkedIn.
LatAm SEM Specialists bring deep expertise in search engine marketing, campaign optimization, and performance tracking. They manage complex ad structures, implement A/B testing, and deliver measurable ROI while staying up to date with the latest global PPC trends.
Working across U.S.-aligned time zones, LatAm Paid Media Specialists collaborate seamlessly with marketing and growth teams. They adapt quickly to campaign shifts, optimize in real time, and ensure your ads reach the right audiences when it matters most.
LatAm professionals understand consumer behavior and brand tone aligned with U.S. and European markets. Their cultural fit ensures better ad messaging and creative alignment, while providing up to 40% cost savings compared to U.S. hires.
Hiring Paid Media Specialists from Latin America gives you access to expert-level campaign management, without inflating your ad spend. You’ll achieve higher conversions and optimized ROAS while maintaining full control of your marketing budget.
Entry-level Paid Media Specialists from LatAm bring strong foundational knowledge of digital advertising platforms like Google Ads and Meta Ads Manager. They’re ideal for supporting campaign setup, keyword research, and performance monitoring while learning from senior strategists.
With several years of hands-on experience, mid-level LatAm SEM Specialists manage multiple ad accounts, optimize targeting, and execute A/B testing. They work independently, collaborate with marketing teams, and translate data into actionable performance insights.
Senior-level specialists bring advanced skills in budget management, conversion tracking, and multichannel strategy. They oversee campaign structures, guide junior specialists, and ensure maximum ROI through continuous optimization and automation.
If you’re scaling aggressively, LatAm also offers experienced Paid Media Managers who lead teams, develop cross-platform growth strategies, and align advertising efforts with company-wide business goals.
Salary insights
Entry-level Paid Media Specialists from LatAm bring strong foundational knowledge of digital advertising platforms like Google Ads and Meta Ads Manager. They’re ideal for supporting campaign setup, keyword research, and performance monitoring while learning from senior strategists.
Assists in launching and monitoring paid campaigns
Supports keyword research and A/B tests
Learns bidding strategies and reporting tools
Tools or Skills:
Basic Excel
Google Ads
Google Analytics
Keyword Planner
Starting at:
1.5K
/month
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Our Talent
Performance Media Buyer skilled in launching and optimizing campaigns across Google, Meta, and YouTube with a focus on CPL and ROAS.
Excel
Meta Ads Manager
Slack
TikTok Ads
Paid Search Analyst experienced in A/B testing, negative keyword management, and full-funnel strategy for high-growth brands.
Ahrefs
HubSpot
Microsoft Excel
Notion
Finding with Floowi
LatAm Talent, World Class Impact
Develop, implement, and continuously optimize paid media strategies across platforms like Google Ads, Meta, and LinkedIn. LatAm specialists focus on maximizing ROI through precise targeting, audience segmentation, and data-driven decision-making.
Monitor daily performance metrics, analyze trends, and create actionable reports. These specialists use tools like Google Analytics and Data Studio to communicate clear insights that guide marketing and budget decisions.
Collaborate with designers and copywriters to create high-performing ads that align with brand messaging and campaign objectives. LatAm Paid Media Specialists ensure every visual and copy element supports measurable engagement and conversions.
Partner with growth, content, and analytics teams to align paid media efforts with overall business goals. Their proactive communication and campaign transparency help streamline execution across multiple markets and time zones.
At Floowi, we go beyond traditional hiring. We understand your company’s DNA and deliver offshore talent from LATAM that fits seamlessly into your culture, workflow, and growth strategy, helping you scale faster with trusted creative and marketing professionals.
Our recruitment team combines marketing and hiring expertise. With years of experience sourcing offshore creative and marketing talent, we know exactly what agencies and startups need, and how to find the right professionals for every role.
No one-size-fits-all hiring here. We tailor every step of our offshore recruitment process to your unique needs, ensuring a perfect match in skills, culture fit, and experience for each position.
We’re not just a hiring service, we’re a long-term partner in your agency’s success. From recruitment to retention, Floowi helps you build and scale high-performing remote teams that drive real results.
Get top-tier LatAm talent in 15 days or less. Our fast process doesn’t sacrifice quality, we deliver vetted professionals with proven skills, cultural alignment, and industry expertise.
A fast and reliable process designed to help you find and hire offshore talent from LatAm in record time, without the usual complexity.
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Salary insights
Emerging talent focused on supporting ad setup, keyword research, and performance tracking. Junior specialists assist with daily campaign tasks and optimizations.
Assists in launching and monitoring paid campaigns
Supports keyword research and A/B tests
Learns bidding strategies and reporting tools
Tools or Skills:
Basic Excel
Google Ads
Google Analytics
Keyword Planner
Starting at:
1.5K
/month
Salary insights
Experienced in managing multi-platform ad campaigns and optimizing performance for ROI. Mid-level specialists work with autonomy and strategic input.
Plans and executes paid media strategies
Optimizes campaigns based on data and testing
Manages budgets and ad performance reports
Tools or Skills:
A/B Testing Tools
Excel
Google Ads
Google Analytics
Starting at:
2.5K
/month
Salary insights
Performance expert focused on scaling paid media across channels. Senior specialists lead strategy, budget allocation, and advanced performance analysis.
Leads SEM and paid media strategy
Allocates and optimizes large-scale ad budgets
Tracks KPIs and aligns paid efforts with business goals
Tools or Skills:
Budget Management
Forecasting Tools
Google Ads
Looker Studio
Starting at:
3.0K
/month
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"Floowi Talent has been an invaluable partner in our growth journey, consistently sourcing high-quality, talented team members who have driven our business forward. Their expert approach has allowed us to scale rapidly."
Camilo Henao
CEO & Founder
"Of all the companies that do what Floowi does, they really are the best"
Carolina Z
HR Manager
"Floowi has been a key partner in my journey of building the Growth organization at TRIPP! Their candidates are exceptional and the hiring process is very smooth."
David Respreto
CMO
“With Floowi, hiring isn’t a headache anymore, it’s fair, simple, and helps us keep building a world-class team.”
Nathan
CEO & Founder
"Floowi has been a fantastic recruitment partner. They’ve always been prompt in their responses and have consistently
provided effective solutions for our
projects. I'm very pleased with my hire through Floowi and look forward to expanding my team and business with them as a trusted partner."
Alexandra Liljebladh
Creative Director
We don’t just find candidates, we meticulously vet top offshore professionals from LatAm. Our recruitment framework ensures every hire meets the highest standards in skill, communication, and cultural alignment.
Our recruitment experts conduct structured interviews to evaluate each candidate’s experience, background, and creative problem-solving abilities, ensuring every professional we present is truly job-ready for remote collaboration.
Every candidate completes an English proficiency and communication assessment, guaranteeing seamless collaboration with U.S. and international teams.
We test technical and role-specific abilities through real-world scenarios, validating hands-on skills and ensuring top performance from day one.
We prioritize candidates who share your company’s values and operate efficiently within U.S. time zones, creating a smooth integration with your internal workflows.
Only the top 5% of vetted offshore talent make it through our final selection. This guarantees you access to professionals with proven experience, reliability, and cross-cultural adaptability.
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