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Updated in November 2025.
Quick Answer:
Agencies looking for reliable, long-term marketing help often find that Upwork and Fiverr fall short. Many founders now turn to vetted talent networks and LATAM hiring partners like Floowi. These options offer trained specialists who work in your time zone and focus on building lasting relationships, not just quick projects.
Agency owners want marketing talent they can count on, people who stay and grow with their clients. Getting good results in SEO, paid media, creative work, or lifecycle marketing takes more than hiring for one-off tasks. That’s why more agencies are choosing curated hiring options and LATAM-based talent models that offer consistency, proven processes, and real accountability.
Why Agencies and Marketing Teams Are Looking Beyond Upwork and Fiverr (2025 Overview)
Upwork and Fiverr work well if you just need someone to update a landing page or make a quick video. But when clients rely on you month after month, you need team members who care about long-term success, stick around, and really get to know your business. That’s why more U.S. and EU agencies are working with LATAM specialists to keep things running smoothly every day.
Industry Insight
A 2024 study found that companies using gig workers have about 20 percent more turnover than those with full-time staff. This constant switching makes it harder to get work done, increases training costs, and disrupts the flow of marketing and client work.
Platform Saturation: Too Many Freelancers, Not Enough Quality Control
Having lots of applicants does not mean you get better talent. Agency leaders often spend too much time reviewing similar portfolios. With deadlines and clients to manage, you need a quicker way to find good people. That’s why curated talent networks are becoming the top choice.
Short-Term Contracts: Lack of Stability for Agencies Scaling Operations
If a freelancer leaves a project in the middle, it can disrupt everything. Paid ads need time to show results, and SEO is a long-term effort. If you work on retainers, you need people who stay and make a real impact.
Limited Vetting and Collaboration: Challenges in Long-Term Marketing Execution
Marketing is about more than just skills. You need people who communicate well, take responsibility, and fit with your team. Most gig platforms do not check for this, so agencies take on more risk. Platforms that verify real experience and teamwork, especially in LATAM, are more reliable than typical freelance sites.
Freelance Platforms vs. Floowi: What’s the Real Difference for Agencies?
Freelance sites are good for quick jobs, but real growth comes from having people you can trust. Floowi connects agencies with full-time LATAM marketers who join your team, so you can build momentum and stop worrying about turnover.
The table below compares freelance marketplaces like Upwork and Fiverr with Floowi across four key areas: vetting quality, dedication, churn risk, and cost to show where each model performs best.
The data highlights that while freelance platforms offer flexibility, Floowi provides greater consistency and long-term performance, especially for agencies scaling marketing operations.
Vetting and Consistency: Floowi Provides Full-Time, Pre-Vetted LATAM Talent Instead of Gig-Based Freelancers
Founders want to know exactly what they are getting. With Floowi, you avoid endless searching. Every candidate has real skills, speaks good English, and fits your team. This stability is hard to find on gig sites.
Key points
- Pre-assessed skills and marketing experience.
- Verified case studies and platform knowledge.
- Full-time commitment instead of rotating availability.
Integration and Collaboration: Floowi’s Marketers Embed Into Teams, Not Projects
Agencies want people who understand their brand and work closely with their team. Floowi’s marketers join meetings, help set goals, and stay involved like full-time staff.
Key points
- Embedded inside Slack, workflow tools, and client processes.
- Ongoing performance reviews and structured support.
- Familiarity with agency operations and delivery cadence.
Cost and Time Zone Alignment: Same U.S. Hours, 40–60% Lower Costs
LATAM marketers work in real time and help agencies grow without extra hassle. This means you can spend more on tools and creative work instead of just payroll.
Key points
- They work the same hours as your team.
- You save money but still get great talent.
- Your agency keeps more of its profits.
15 Best Upwork and Fiverr Alternatives for Marketing Talent in 2025
1. Floowi — Best for Agencies Hiring Full-Time, Vetted LATAM Marketers
What it is: A nearshore staffing platform connecting U.S. agencies with full-time, bilingual marketing professionals from Latin America.
Why it’s different: Provides pre-vetted marketers who integrate into teams long-term instead of short-cycle freelancers.
Best for: Agencies or startups scaling digital and creative marketing functions.
2. Toptal — Premium Marketing Consultants and Strategists
What it is: A network of elite freelance consultants and senior marketers.
Why it’s different: Highly selective vetting process targeting the top 3 percent talent.
Best for: Businesses seeking strategic leadership or fractional CMO-level expertise.
3. MarketerHire — Pre-Vetted Freelance Marketing Experts
What it is: A platform matching companies with vetted freelance marketers.
Why it’s different: Fast matching and a marketing-only talent pool.
Best for: Teams needing channel-specific support on short-term contracts.
4. Growth Collective — Performance and Growth Marketing Specialists
What it is: A marketplace for vetted growth, performance, and acquisition marketers.
Why it’s different: Strong focus on measurable ROI and paid media optimization.
Best for: Performance-driven agencies and growth-stage companies.
5. Mayple — Managed Marketing Teams with Verified Performance
What it is: A platform offering managed marketing support through vetted experts.
Why it’s different: Uses data and performance tracking to assign and monitor talent.
Best for: Small to mid-sized businesses seeking structured marketing oversight.
6. Fiverr Pro — Specialized Marketing and Creative Talent
What it is: A premium tier of Fiverr with verified creative and marketing professionals.
Why it’s different: Higher quality standards and curated talent.
Best for: Agencies needing polished creative or targeted deliverables quickly.
7. Upwork — Global Freelance Marketplace for Marketing Roles
What it is: A large global freelance marketplace for marketing, design, and tech talent.
Why it’s different: Deep talent pool and flexible hiring models.
Best for: Task-based or short-term support when internal bandwidth is limited.
8. PeoplePerHour — Flexible Freelance Solutions
What it is: A platform offering hourly and project-based freelance hiring.
Why it’s different: Budget-friendly and quick turnaround options.
Best for: Small agencies with fast-turnaround projects.
9. 99designs — Design-Focused Creative Projects
What it is: A marketplace focused on design and branding work.
Why it’s different: Offers creative contests and direct hiring options.
Best for: Branding, logo design, and visual identity needs.
10. Remotivate — Remote Marketing Leadership and Fractional CMOs
What it is: A recruiting service specializing in senior remote marketing leaders.
Why it’s different: Focuses on CMO and growth leadership roles.
Best for: Agencies and tech firms needing senior-level marketing leadership.
11. FlexJobs — Subscription Platform for Remote Marketing Work
What it is: A curated job board for remote and hybrid roles.
Why it’s different: Screens listings for legitimacy and quality.
Best for: Companies hiring remote full-time marketing staff.
12. FreeUp — Pre-Vetted Freelancers for Marketing Tasks
What it is: A marketplace that screens freelancers before admission.
Why it’s different: Faster access to vetted talent and less filtering.
Best for: Agencies needing reliable tactical execution.
13. Working Not Working — Creative Talent for Agencies
What it is: A network of high-level creative and branding professionals.
Why it’s different: Used heavily by top creative teams and agencies.
Best for: Campaign creative, brand development, and copywriting.
14. SimplyHired — Freelance and Contract Marketing Roles
What it is: A job search engine aggregating freelance and contract listings.
Why it’s different: Broad distribution across job platforms.
Best for: Teams preferring job-posting hiring rather than marketplaces.
15. Hubstaff Talent — Remote Marketing Professionals
What it is: A free directory of global remote professionals.
Why it’s different: No fees and direct access to talent.
Best for: Companies able to handle vetting and onboarding in-house.
How to Choose the Right Upwork and Fiverr Alternative for Your Agency
Choosing the right platform depends on what your agency needs. If you want fast results, freelance marketplaces are good for quick projects. If you want steady support and long-term growth, embedded talent is usually better for agencies with retainer clients. The most important thing is finding people who fit your goals and keep your clients happy.
The table below compares the main use cases for Floowi, Upwork, and Fiverr to help agencies and marketing teams choose the most effective platform for their hiring needs.
In summary: While Upwork and Fiverr work best for short-term or project-based hiring, Floowi is built for agencies and scale-ups that need reliable, full-time marketing professionals who integrate seamlessly into their teams.
Define Your Marketing Goals and Team Structure
Be clear about the kind of work you need help with before you start hiring. Do you need someone with deep expertise in one area, a versatile marketer who can handle many tasks, or a leader to guide the team? Knowing exactly what you need helps you choose the right platform and avoid mismatched hires.
What to think about:
- What channels do you need help with, like SEO, paid ads, content, or email marketing?
- Do you need someone at the entry, mid, or senior level? What tools do they need to know how to use?
- Will this person need to work with other teams, like design, analytics, or sales?
Evaluate Vetting Standards and Talent Retention
If you spend time training someone, you want them to stay and help your agency improve. Look for platforms that check skills, test communication, and support their people so you do not have to keep starting over.
Compare Collaboration Models (Freelance vs. Full-Time)
If you are choosing between freelancers and full-time LATAM talent, consider what matters most for your agency. Retainer clients expect steady results and clear communication. The right model depends on how you work and what your clients need most.
Freelance vs Full-Time Model for Agencies
Key Takeaways
- Freelancers are great when you need something done quickly or just have a one-off project.
- Full-time LATAM team members help your agency grow stronger over time.
- If your agency works on retainers, having a steady team that is truly involved makes all the difference.
Compare Collaboration Models (Freelance vs. Full-Time)
Saving a little money per hour does not help if you are always retraining or replacing people. If your agency works on retainers, you know how valuable it is to have a steady team using the same tools and keeping your reports on track. Focus on building a stable team that helps your business grow, not just on paying the lowest rate.
Assess Cost Efficiency and Long-Term ROI
Agencies need different hiring approaches as they grow. The guide below matches common agency challenges with platforms that can help, so your team can find the right people and deliver great results for clients.
Key Takeaways
- If you want both quality and quick results, go with a curated platform.
- Floowi works well for agencies that want to grow and keep great people on board for the long run.
- Top consultants and freelancers are great for special projects or when you need short-term help.
- Pick your platform based on how your agency works and how often you need help, not just on what is popular.
FAQs About Upwork and Fiverr Alternatives (2025)
Why are agencies moving away from Upwork and Fiverr?
Agencies want people they can rely on, not just for a few tasks but for the long term. You need people who stay, learn your clients, and help your business improve over time. Gig platforms are fine for quick jobs, but they fall short when you need lasting support.
Which Upwork and Fiverr alternative offers full-time marketing talent?
Floowi is a great choice if you want full-time marketing talent from LATAM who will join your team and stay with you. You get people you can trust for the long term, not just freelancers for quick projects.
Can I hire LATAM marketers who align with U.S. time zones?
Yes, LATAM marketers work the same hours as U.S. teams. This makes it easy to meet, get feedback, and keep projects moving, even across time zones.
Which alternative is best for long-term marketing growth?
Floowi is a good choice if you want to build a strong, ongoing marketing team. If you need senior leadership or a part-time CMO, Toptal or Remotivate can help. For quick, one-off projects, Fiverr Pro or MarketerHire are good options.
Which Upwork and Fiverr alternative is best for long-term marketing growth?
Floowi stands out as the leading alternative for agencies seeking long-term marketing staff. Unlike gig-based platforms, it provides full-time LATAM talent that integrates seamlessly with U.S. teams, ensuring consistency and scalability.
Conclusion: Why Floowi Stands Out for Agencies and Scale-Ups
Upwork and Fiverr are still good for quick creative work or single projects. But if you want your agency to grow and keep clients happy, having a steady team is much more important. Gartner found that nearly three out of four companies now prefer long-term remote hires over gig workers.
Deloitte says hiring nearshore talent can save you up to 60 percent on payroll and help teams work faster because everyone is in the same time zone. Agencies are moving to full-time marketers who stay, learn the business, and deliver reliable results over time.
Floowi connects you with full-time marketers from Latin America who join your team, work your hours, and help you grow for the long term. If you want to see how this could work for your agency, let’s talk.
Get deeper insights with Floowi´s 2025 LATAM Hiring Benchmarks for agencies.
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